what to expect
City Walk Debuts First City Walk Fashion Week
City Walk, the urban living destination by Meraas, is set to transform into the ultimate haven for fashionistas this May with the launch of the first ever City Walk Fashion Week, starting from May 16th until May 20th, 2017.
As part of the stylish affair, 17 resident fashion retail brands such as Antonio Marras, Cavalli Class, Polette, Concepts NYC, Level Kids, LE BHV MARAIS, LE66 and I’M ISOLA, will be setting up pop up stores throughout the indoor shopping area offering the city’s chicest ladies and gentlemen a front row seat to this season’s hottest trends and collections.
Home to many of fashion's biggest names, glamorous residents and visitors, City Walk will be adorned with backdrops representing leading fashion capitals around the globe such as Paris, New York, London and Tokyo for that perfect photo opportunity in celebration of City Walk Fashion Week. There will also be a professional make-up artist from Dior Parfums at hand for complimentary touch ups to ensure everyone looks absolutely picture perfect.
Adding to the glitz and glam, City Walk Fashion Week will also see the launch of the #MyCityStyle competition hosted in collaboration with Dubai’s most sought after trendsetting fashion bloggers and stylists, Samantha Francis and Kat Lebrasse, to offer one lucky City Walker the chance to win an unforgettable shopping experience.
As part of the prize, Samantha and Kat will offer styling tips and tricks for the ultimate girls shopping spree making it a truly memorable money can’t buy experience. The lucky lady will be able to add flair to her wardrobe and shop from top designers such as I’M ISOLA, Antonio Marras, Demobaza, LE BHV MARAIS and LE66.
To participate, guests to the destination need to snap a picture of themselves in the changing rooms wearing their favourite outfit from a participating retailer’s store, upload it on to Instagram tagging @CityWalkDubai and #MyCityStyle, and detail why they deserve to win by Thursday, May 18th. Winners will be handpicked by Samantha and Kat and announced on Friday, May 19th with the shopping experience taking place on Saturday, May 20th.
As an extra special treat for women, City Walk will also be re-launching their popular ‘Her Tuesday’ campaign to offer unbeatable discounts every Tuesday starting from 16th May exclusively to women. The revamped edition of ‘Her Tuesday’ will feature even bigger and better offers and discounts at City Walk outlets such as a complimentary 20 minute ‘Beauty Secrets’ facial at Dior Parfums, 20% off selected lines at Glassing, 20% off at Carven, 25% off at Harper’s Bazaar Café, 30% discount on Director’s Lounge tickets at Roxy Cinema and many more.
City Walk Fashion Week can be experienced between 10AM and 10PM, 16th May to 20th May, 2017.
For more information, please follow us on social media @CityWalkDubai or call 800 MERAAS.